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Instagram has quickly made its initial impression as a fun app for young people and has become a serious tool for content marketing, sales, networking, and audience building for individuals and brands. It is the most popular social network on the planet, with over two hundred million active members every month, sharing sixty million photos and 1.6 billion likes a day. How amazing is that? Brand engagement rates on most social networks are less than 0.1%, but Instagram throws them all off. The Forrester study in 2014 found that the average Instagram engagement rate of brands was 58 times higher than on Facebook. Marketing and advertising on the social network Instagram have a lot of advantages and it is a powerful and smart marketing platform that can market your business exactly according to the buying needs of your surfers. 

It is impossible to argue with such numbers, but:

Although the numbers sound impressive, they point to a simple average figure, and although it is important to support all etiquette of online marketing, you do not want to be average! Buying cheap followers is not a dream or a goal. This is a reality that can be easily implemented. Whether you are a big brand or maybe just wondering how to advertise on Instagram, you should not aspire to the average; You can reach the stars and become digital unicorns on Instagram, rare magical creatures that surpass all others in orders of magnitude. And this goal can be achieved through a social strategy that emphasizes attention to the caption, hashtags, profile, and understanding what to post on Instagram combined with buying cheap followers to increase visibility and engagement. Buying followers is possible today through people who are experts in this process and slowly and gradually your profile will gain more and more followers. The price for buying followers varies from a few hundred to a few thousand shekels for between 500-3,000 followers. It is important to choose a professional and experienced company in this field of buying followers. 

Creating a branded hashtag

A dedicated, custom or branded hashtag allows you to create a collection of your best content. When potential followers find you through a different targeted tag, they are more likely to follow your content after seeing your top posts. You can also create a branded tag for each of your Instagram marketing campaigns. In some cases, this option is better because it often sounds less like promotion than using something more specific to your business like your company name. Campaign hashtags are often used in the process of buying cheap followers because if they have the same interests, they may lead to the arrival of other followers.

Promoting Hashtags

Creating a hashtag for your company is a good start, but do you know how to use it to share content about yourself? Make sure it is on your profile, but also take it across the social network and print it on your receipts, in print ads, in your store signage, and at relevant events. If you are on radio and TV, you direct people must use your hashtag. Combine online and external campaigns by making sure it appears on your list of other social profiles, on your website, and in your email, instead of just hoping people will find it.

Use of industry-specific hashtags

Buying cheap followers leads to a situation where many other people are interested in what you are offering. Especially using terms that are not specific to your industry will result in the accumulation of very few followers. If this is the case, you should use your posts in the hashtags that your target audience is specifically looking for.

In conclusion, the social network Instagram is not enough to surprise and those who are not there become less and less existent. Here are some tips you must know about marketing and advertising on the social network that has conquered the world:

  • Balance and dosage are the names of the game – do not bombard stories every two minutes and also do not be complacent, find the balance that suits your business, and you
  • Invest in interesting, relevant, intriguing, and different content from what everyone else is doing
  • Follow whoever is following you
  • Follow the same brands like yours and create collaborations
  • Invest in your followers, answer their questions, respond to their responses and if you do not have time to do it all, pay money to someone who has and is an expert in it, it is worth the effort
  • Show your surfers what’s going on behind the scenes
  • Put a sense of humor into the content

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